About this Clock
Westclox introduced the style 9 Big Ben in 1980. The
style 9 was being made in Athens, Georgia. Due to
international competition, Westclox experimented with
manufacturing abroad, to be competitive. During
this time, Westclox commissioned a firm in Hong Kong to
manufacture a version of the Big Ben that was similar to the
original style 7, but was altogether a new design. The
movement was similar to the series 66 used by Westclox in
many models, but never the Big Ben. The clock is
substantially built, with all metal case and movement.
These clocks were not ever commissioned by Westclox.
They were manufactured and sold under the brand name Equity.
1981 Newspaper Ad
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Model:
1981 Superbell |